Livingston County Tourism Industry Shows Continued Growth
Tourism reached another high in 2017 infusing more than $84.3 million into the Livingston County economy. For the fifth straight year the number of people visiting Livingston County for leisure has increased.
Travel and tourism is a substantial and growing component of the New York State economy and as travelers choose the Empire State as a destination they are often including Livingston County and the Finger Lakes Region as part of the trip. Across the state, tourism generated almost $68 billion of which $84.3 million stayed in Livingston County in 2017. Where it not for tourism-generated state and local taxes, the average household in the region would have to pay an additional $260 to maintain the same level of government revenue.
Livingston County Tourism Director, Elissa Leuer, attributed the increase in the number of tourists to the long-standing collaborations with the Finger Lakes Regional Tourism Council and the state tourism promotion agency, I Love NY, which brought 13 different travel writers and media groups from Canada, the United Kingdom, and Australia to tour the county and then publish articles describing their experiences here. Leuer also attended the Ontario Motor Coach Association Marketplace to showcase Livingston County as a vacation destination for our neighbors to the north.
According to Tourism Economics, a division of Oxford Economics Company, between 2016 and 2017, Livingston saw increases in spending in all six of the areas they track - lodging, transportation, food and dining, retail and service stations, recreation, and seasonal second homes. The largest increase was in recreation and food and beverage spending. Higher fuel prices contributed to an increase in service spending.
Travelers positively impact the local economy as they stay in local accommodations, eat at local restaurants, enjoy local recreation, and gas up their vehicles on the way in and out of town. In 2017 visitors spent 2.6 percent more than in 2016. This translates to an uptick of jobs, wages, and taxes. The benefit to the local economy is threefold. Travelers spend money in the entertainment, retail, and recreation industries, enabling the businesses to hire more people to service tourists, and finally the employees whose incomes are generated directly by tourism spend that income in Livingston County.
The Livingston County Area Chamber of Commerce and Tourism is the official tourism promotion agency (TPA) for the county.
Media Contact: Elissa Leuer, Director of Tourism & Marketing
585-243-2222 ext. 226 or Elissa@LivingstonCountyChamber.com